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Get to Know Our Speakers

John Bykowski

Co-Founder & CEO, Fourandhalf, LLC, and CEO, PM Grow, Inc.

John – Headshot Photo (proper) v2.1 (1) (1)-min

Positioned to Win: How Positioning can help or hurt a PM Company

Sometimes, you don’t appear to be getting leads – or the right kinds of leads – no matter how much you spend on marketing. And, the leads you do get result in clients who aren’t happy, no matter what you do for them. The problem can be in a less familiar area of marketing: Positioning.
This talk will define positioning, explain the positioning process, and show examples of good and bad positioning with a specific focus on PM companies.

More about John Bykowski

John Bykowski is the Co-Founder and Chief Executive Officer of Fourandhalf.com – a marketing agency that works exclusively with the Property Management industry. After starting his career in Trade Shows, then a number of years bouncing around the Silicon Valley startup scene, John has spent the last nine years exclusively helping Property Management companies grow their businesses. He is an experienced speaker and a contributor to the Property Management Show podcast.

If you’d like to hear John’s transformational talk, please click here to register

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